These are the tactics you use to execute your strategy

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Strategy is more than just posts or paid search campaigns or blog posts. . Bu https://bcellphonelist.com/ if you don’t have a larger strategy to guide you, you’re left guessing at which tactics you should use as part of your marketing efforts. In the book, I outline a specific roadmap that you can use in a short amount of time. Start by asking yourself a series of three questions. Who is your audience? What are your goals? The bottom line is, why you? By "why you," I don't mean are you qualified? Where did you go to school? What is your Ph.D.? Why is it you? I mean Yes, why do you care? What gives you a sense of purpose in your work? What are you proud of in your work? When you can answer this question and answer it in your speech, presentation, or sales pitch, you will suddenly be in a much more Connect with people on a personal, more real level.







Today, we’re going to look at what you need to do to keep your strategy top of mind so that you can be intentional about your marketing approach. Who is your ideal customer Today, you may be defining your ideal customer too broadly. No matter how professional a situation we are in, we are human beings connected to other people, and we must bring our authentic selves to that relationship. John Jentsch And, I think you've made great progress in answering the fear question as well, because I find a lot of speakers are just getting started.